PROJECT ROLE

Creative Director
UX lead
Content Strategy

 

DELIVERABLES

Research Recommendations
User Personas
Information Architecture
Responsive Wireframes
Content Strategy
Content Development
Design
Technical Development

Corporate Website

Bristol Bay Native Corporation

In 2016 my team worked with BBNC's leadership to undertake a full redesign of the corporate website. Our task was to take a wide range of resources for BBNC's shareholders and organize them in an easy to access medium. Content needed to be accessible across all devices from desktop machines to phone screens. In addition to providing shareholder resources we developed high level corporate content as well as a rich news and event section that allows BBNC's communications team to connect with a variety of stakeholders. This section connects to larger communications strategies across platforms from facebook to digital and print newsletters. All of this was wrapped in an updated responsive design that was lightweight and loads quickly for stakeholders in the most isolated regions. 

 
 
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Discovery and planning

We conducted a messaging workshop to help dial the tone BBNC wanted to strike with their new website. User personas of Shareholders and othe stakeholders were developed to inform the Information Architecture and UX of the site. 

 
MESSAGING AND BRAND WORKSHOP

MESSAGING AND BRAND WORKSHOP

 
USER PERSONAS

USER PERSONAS

VOICE AND DIFFERENTIATION EXERCISES

VOICE AND DIFFERENTIATION EXERCISES

 

responsive and lightweight

Designed to be a lightweight to account for event the most remote connections BBNC's site is useful and responsive across all screen sizes from desktop to cell phone.

 
bbnc-desktop.jpg
bbnc-responsive.jpg
BBNC-Ipad.jpg
 

Initial design concepts / home & landing pages

BBNC-homepage-r402.jpg
BBNC-alternative-corporate-r301.jpg